TODAY, the first major Singapore newspaper to make a full mobile-first transition.
On September 30 2017, TODAY went fully digital, some 17 years after its birth as Singapore's first free commuter newspaper. In that time, it grew to become the country's second most-read newspaper, winning over readers with its unrivalled package of top local and international news reports, as well as insightful, thought-provoking commentary and analysis.
This legacy not only lives on, but is enhanced by TODAY's transition to a mobile-first newsroom. Through our website, news app, social media and messaging platforms, we aim to deliver our signature brand of concise, balanced reports and commentary to readers, wherever they are.
Key milestones in TODAY's history
|May 2000||Following the Government’s move to liberalise the media sector, Mediacorp ventured into the publishing industry by launching TODAY, a free commuter tabloid-sized newspaper, while Singapore Press Holdings (SPH) set up a free commuter tabloid, Streats, and ventured into broadcasting by setting up two free-to-air television channels.|
|Nov 10, 2000||The first edition of the TODAY newspaper hit the stands, despite the last-minute pullout of one of its partners and a Goldman Sachs report that criticised the potential of the newspaper.|
|April 27, 2002||TODAY launched its weekend edition.|
|Sept 2004||After four years of costly experiments and aggressive moves, Mediacorp and SPH inked deals that saw the rivals consolidate their mass-market television and free newspaper operations in an effort to stem the red ink. MediaCorp took a majority stake in a new TV company and kept its controlling interest in TODAY. SPH, meanwhile, withdrew from direct TV operations and the free newspaper market, and it took minority stakes in the new TV company and in TODAY.|
|Oct 2005||TODAY became the second-most widely read daily English newspaper in Singapore, with a readership of 537,000, based on the Nielsen Media Index. In the same year, the newspaper turned profitable, after bleeding for the first five years of operations.|
|Oct 2006||TODAY’s readership reached 621,000, making it the second-most widely read daily newspaper here, across all languages.|
|May 2011||A Sunday edition was launched, making TODAY a daily read seven days a week.|
|June 2012||The Sunday edition ceased publication.|
|Nov 2012||Readership of TODAY hits a peak of 730,000.|
|Nov 2016||Bucking the trend of declining readership among newspapers, TODAY increased its readership by 19,000 to 548,000 compared to the previous year.|
|April 2017||TODAY launched a fully digital weekend edition, ceasing its print edition on weekends.|
|Aug 25, 2017||Mediacorp announced that TODAY will cease print edition, and go fully digital.|
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